Mediterranean restaurant in an Italian boutique hotel · Full concept development
In progress01 / 01
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Neighbourhood bistro in a Portuguese surf town · Concept, kitchen & menu
About.
I am Anton Abrezov, a restaurant concept developer. I help founders and investors create actionable, market-ready restaurant projects, bringing clarity and confidence to the process.
14+
years in hospitality
As a creative chef,restaurateur and concept developer
33+
restaurant projects
From concept developmentto opening support
5+
countries
Including restaurants I foundedand operated in two countries
Background
Trained at some of the world’s leading culinary institutions in Paris and New York, with experience in Michelin-starred kitchens and a master’s degree in Economics and International Marketing. Twice named Chef of the Year by Time Out.
Developing the core of your restaurant project, from in-depth audience research to defining the business model, design direction and menu concept. You get a clear, actionable plan and the confidence of knowing what you’re building and why people will choose it.
Audience Research
Design Direction
Brand Strategy
Financial Planning
Menu Concept
Before you commit significant time and money, get an independent expert perspective on your restaurant project. Understand its market potential, uncover questions worth addressing early and see where the concept can be strengthened — so you can move forward with clarity and confidence.
Market Fit
Audience Insights
Guest Experience
Business Potential
Concept Due Diligence
Ongoing support throughout your restaurant opening from a partner with deep hands-on industry experience. You don’t have to figure everything out alone — get practical guidance and connections to the right people along the way.
Monthly Advisory
Regular Calls
Decision Support
Industry Contacts
Every restaurant kitchen is a complex production system. Drawing on over a decade of experience as a chef, I bring together menu development, equipment selection and kitchen planning to create a kitchen that runs smoothly, even during the busiest service.
Menu Development
Kitchen Layout
Equipment Selection
Supplier Selection
For restaurants ready for a new direction, I take an in-depth look at your current performance, market position and business goals. Then you get a practical plan for change — identifying what needs to evolve across the concept, menu or operations to improve business results.
Market Fit
Business Strategy
Repositioning
Action Plan
A focused conversation about your restaurant project, whether you’re exploring an idea, facing a specific challenge or unsure where to start. Get practical advice grounded in hands-on experience and a clearer sense of your next steps.
“I needed two restaurant concepts for a park project. Anton really listened to what we wanted, worked through every detail and the financials, and helped us avoid a lot of mistakes. By the end, I understood exactly how both concepts would work — and most importantly, I believed in them.”
RuslanDeveloper
“The result was 100% there — I got exactly what I wanted. What I really appreciated was how thoroughly Anton took the time to understand our needs, his genuine interest in the project, and how naturally the new dishes fit into the concept. I’d absolutely recommend Anton.”